Make your eyes pop with Urban Decay 24/7 Eye Pencil Naked Cherry, the brand’s iconic formula in a duo of juicy new shades from the new Naked Cherry collection. The creamy, waterproof eyeliner glides over skin like silk, imparting rich pigment and blendability for an effortless smoky eye look. Enriched with 50% moisturising ingredients including jojoba oil, vitamin E and cottonseed oil, the formula guarantees long-lasting, comfortable wear that doesn’t budge. Expect bold and dramatic results with a fruity twist. PETA-certified cruelty-free.